How Argos works

Is Argos “full AI”?

Yes and no. Argos itself doesn’t rely on AI alone. AI models are still probabilistic and unstable; they make mistakes and can be temperamental. So we built the best harness available today to channel the power of LLMs through a framework, rules and deterministic scripts, making results stable and predictable in every situation.

Beyond that, Argos does the prep work; your team keeps the final say. Every listing Argos produces lands in an approval queue: nothing goes live until you or your human operators have approved it. AI is an excellent tool, but a poor master.

So we don’t put your business in its hands. We use it so your product listers can scale their output, spend less time on repetitive manual tasks, and get the chance to upskill and focus on higher-value work, like choosing products and spotting trends.

1. Supplier product
2. →
3. Prep by Argos
4. →
5. Checks
6. →
7. Human approval
8. →
9. Your store, live or as a draft

What does the setup look like?

Argos isn’t an off-the-shelf tool: it’s rebuilt from the ground up around each store’s process. You don’t have to lift a finger: we set it all up for you.

1. A 30-minute callTogether, we look at your store, your volume and your biggest bottlenecks. The call is no-commitment.
2. A review of your stores and processEvery setup is custom-built: the exact price depends on your stores, so we start with a review. Setup starts at €3,000.
3. Configuration, store by storeEach store’s visual identity is calibrated for you. We also set your voice, your pricing rules, the attributes you already use, your listing formats, and an account for each team member.
4. ConnectionsWe plug Argos into your stores, whatever they run on, and into your suppliers: their catalog, their file or their API, any product page, AliExpress and CJ included.
5. Your first 10 products, on usBefore we roll out across all your stores, Argos handles 10 of your own products, in one of your stores, so you can judge for yourself. You make sure it’s what you expected, then we roll it out to the rest.

Argos can be up and running in as little as 2 weeks.

What happens between the supplier product and the listing?

You hand the product to Argos, and it takes it from there:

• Copy, in your store’s voice: one brief for the whole team, so the same voice on every listing, no matter who runs it or who approves it.
• Images: Argos studies the product through every available photo and generates appealing visuals (background, lighting, staging…) following your store’s style guide. Images are automatically cropped, made consistent, then compressed so your site stays fast.
• Price: your formula (tiers, rounding, price endings), applied and broken down on every listing.
• Attributes and category: Argos matches the attributes you already have instead of creating yet another one.
• Format: number of images, copy format, required blocks. Every listing comes out in the target store’s format.

Prepping a listing takes 20 to 30 minutes, but it runs on its own: you launch a batch of fifty products, go do something else, and come back to review.

What gets checked before a listing reaches you?

In reality, what you see won’t be a first draft. It will be a listing the system has already reviewed and reworked where needed.

Each listing arrives complete, with what was checked: formats counted, attributes matched, price breakdown. On the image side, every render goes through a separate check to make sure any AI hallucinations have been corrected.

Who approves, and how long does it take?

You, or your team. Argos comes with an interface that’s all yours: every team member gets their own account, sees only what concerns them, and approves a listing in 5 minutes instead of an hour.

Your product listers go from data entry to approval: they review, approve in one click, and get time back to choose products and prepare new launches. With Argos, you get 9 to 12 listings in the time it takes to build one without Argos.

What happens to a listing once it’s approved?

It goes to your store, live or as a draft, your call. Argos is plugged into each store’s platform at setup: Shopify, WooCommerce, PrestaShop or anything else.

You run all your stores from the same interface, and each one keeps its own style guide and rules.

And once Argos is up and running?

Every month, the plan you pick keeps your Argos running, day in, day out:

• Standard, €99: tech support 7 days a week, replies within 24 hours, for any bug or issue you run into, and maintenance, always with the latest Argos updates;
• Premium, €299: on top of that, new features before anyone else and 1 new store, brand or product line a month, Brand DNA included;
• Premium +, €499: up to 4 new stores, brands or product lines a month, Brand DNA included.

No AI markup: Argos runs on the AI subscription you already pay for, ChatGPT or Claude. Nothing to top up, no per-listing fees.

Questions about the method

Read next

• Argos for ShopifyOptions and variants, metafields, collections, drafts.
• Argos for WooCommerceGlobal attributes, variable products, categories.
• Argos for PrestaShopAttributes, features, combinations, multistore.
• About ArgosOur mission, who it is for, how we work.
• PricingSetup starting at €3,000, then €99 to €499 a month.
• Use case: multi-store portfolioSeveral stores, one interface, each with its own rules.